Is it not enough to create an online store in "Rosetka"?
First, remember that the more channels you use to promote your business, the greater the effect.
Secondly, "Telegram" has unique advantages that no other social network can provide you.
What are these advantages?
- Online payment. The first and most important plus is the ability to connect online payment right inside the messenger, that is, the user will not be redirected to some third-party site, he will simply open a payment form for entering his bank data right inside the messenger.
- Automation. The sale of your products can take place without your participation, the user can choose any product and pay for it without contacting the store owner. And if you sell electronic goods, then receiving the goods takes place completely without your participation.
- There are no ads, pop-ups, flashing banners, or shocking headlines in Telegram. This is a messenger for modern thinking people who have long had enough of ordinary advertising and are tired of endless spam. And if there is advertising in other channels, then it is not targeted, that is, when the user goes to the catalog of your pizzeria, he will not be targeted by advertisements of other pizzerias in the future, and you will definitely not lose your client.
- Little competition. There are practically no online stores in Telegram and very few in each category of goods or services.
There is only one way to create an online store in Telegram - by creating a bot. The bot simplifies the tasks of business owners and creates an auto-funnel, as the bot will contain your entire catalog of products, which will be sorted by category, the bot will provide a shopping cart, online payment and variations of the method of delivery of the product to the buyer's address.
Why a Telegram bot and not a full-fledged mobile application?
We in no way reduce the capabilities and usefulness of full-fledged mobile applications that need to be downloaded to the user's phone through various application stores. However, the trend of creating applications is growing, and it is becoming more and more difficult to compete for a place in the customer's phone memory, and if all customers need to make only one order for which an entire application needs to be downloaded, it looks very irrational.
The main advantage of the store in Telegram is its accessibility. The user just needs to enter the name of your bot in the search bar and they will immediately have access to your store with online payment. In addition, you will be able to send newsletters to all users who have launched your bot, informing them about discounts or promotions of your business.
With the Telegram bot, the user does not need to download the application additionally, all the functionality of the online store with online payment and integrated delivery service will be directly in the messenger!
